i am a Sonny Angel collector, a self-appointed RuPaul’s Drag Race judge (from my couch), and a dancer, so I naturally gravitate toward things that are expressive and full of personality.

that’s exactly how I approach advertising. i like ideas that feel human, ones people actually notice, relate to, or remember later. Not just because they’re clever, but because they say something real. whether I’m concepting or writing, i’m always trying to find that balance between strategy and instinct, work that does its job, but still has a point of view.